#1 Action you can Take toTransform the Post-COVIDEra for the Better
The impact of the pandemic, shortages and current economic turmoil has further widened the disparity between women-owned businesses, particularly those owned by women of color, and other businesses. Closing the revenue and employment gap by supporting and revitalizing women-owned businesses will not only help to fuel economic growth and recovery, but also will empower women as leaders and bring about a more diverse, balanced and sustainable economy.
We also know that families and communities continue to suffer from the economic and societal effects of the last few years and may not have extra consumer dollars to spend. That’s why we are calling on consumers to take everyday essentials they use and consciously choose to instead source it from a women-owned business – put simply #MakeOneSwitch. This year, we ask you to take the #MakeOneSwitch movement one step further.
This holiday season, try to help your friends, family and coworkers discover a new favorite Women Owned brand by gifting an essential that will help them make the switch to sourcing more of their everyday needs from Women Owned businesses. Practical gifting (always a winner in our book) meets supporting women entrepreneurs – what is not to love?
Protein Oatmeal Cups are a perfect example. Show your family and loved ones you care about their health and nutrition by turning them on to a convenient plant based protein breakfast they can enjoy well into the new year.  Health Bear is owned by a female entrepreneur based in California.